Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers

HarperBusiness

Title	Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers
ISBN	0066620023
Author	Geoffrey A. Moore
Binding	Paperback
Publisher	HarperBusiness
Publisher Year	1999
Publisher Location	US
Condition	Very Good
Description	0066620023 7th printing. Tip bumped else very good.